Our Story

Empowering the people who sell

We believe every seller — tailor, caterer, retailer, or service provider — deserves tools as good as the work they do.

Our Mission

To give African sellers world-class business tools — orders, customers, and payments in one place — built for the way commerce actually happens here: on WhatsApp, on Instagram, and with mobile money.

Our Vision

A world where every small business in Africa has access to professional tools that help them grow, serve their customers better, and showcase their incredible work to the world.

What guides us

Our core values

Local First

Mobile money by default, WhatsApp built in, light on data, priced for our markets. We build for how business actually works here — not for Silicon Valley.

Excellence

We're committed to building the best tools possible. Every feature is crafted with attention to detail and a deep understanding of how small businesses run.

Community

We believe in the power of community. By connecting sellers and sharing best practices, we all grow stronger together.

Why we built this

The fabric of your business, woven together

Ntoma started with tailors. We watched incredibly talented designers juggle notebooks full of measurements, spreadsheets for orders, and endless scrolling through WhatsApp chats to figure out who paid what. We knew there had to be a better way.

Then we noticed something: the caterer, the thrift seller, and the hairdresser next door were fighting the exact same chaos. Orders scattered across DMs. Deposits half-remembered. Customers waiting on updates.

So Ntoma grew into a back office for anyone who sells — while keeping the tailor's toolkit first-class. The name ‘Ntoma’ means ‘cloth’ in Akan: the fabric of your business, woven together. Whatever you sell, it's yours.

Join us

Join our community

Be part of a growing community of sellers transforming their businesses.

Get Started Today